Marie Alexander, founder and executive director of Alexander PR Group (APR), is 100% dedicated to her clients. A person with an undeniably Alpha personality trained by her strict parents, she is straightforward, honest, reliable, and trustworthy – all traits inherited from her alpha parents. From her father, she learned discipline, humility, and kindness, and from her mother, she learned to love, friendship, compassion, and respect.
APR is an experienced marketing and branding agency with a wealth of experience, thanks to Marie’s 18+ years of experience working with diverse industries, including fashion and beauty, home and décor, medical, automotive, F&B, sports, lifestyle, and media.
The company’s marketing, branding, and public relations strategies are measurable. We help translate clients’ desires into innovative, engaging, and appealing products. Additionally, writing press releases for launches, engaging key figures to represent the brand and managing ads and videos are all part of the APR process.
Her advanced skills in communication, empathy, logic, precision and meticulousness are all reflected in every business decision she makes as she leads numerous teams to success. Her wish is for long term clients to faster get on the social media bandwagon with her, as her team are top media social experts. We have been using social media since 2004, for 14 years. In one IG post of @mariealexander007 it can reach to 150K views in one week in 7 countries. As a triathlete champion, her strategies of marketing and advertising champions any brand to the top.
Alexander PR Group stays focused on creative ideas that drive results with her hands-on leadership. To fulfil this goal, Marie makes it a point to understand her clients’ goals and values before promoting to them. Mutual trust is key. Some of APR’s most successful campaigns have reached as many as millions of views.
The agency has a proven track record of delivering meaningful and measurable business development, branding and PR strategies for clients across various industries. These include Automotive, Medical, FMCG, Tech, Health & Sports, Fashion, Interior, Beauty, Entertainment, Hospitality, F&B, and other corporate industries working with a variety of business to business and business to consumer brands.
Marie began her career in interior design and fashion in 2003 with Singapore Fashion Week by Runway Productions, Home & Decor magazine, and other Singapore Press Holdings publications. Keeping abreast of the latest design trends and enhancing her skills was essential to her success. Later, she also played host/presenter for SPH Magazines’ Woman’s Fair comprising Her World, Icon, Nu You, Shape and Citta Bella She has also hosted the Home & Decor Fair, Young Parents’ events, and FIRST Movie Magazine Launches of Paris Je’Taime & Eragon.
As a fashion stylist and fashion director for FHM and Simply Her magazines from 2005 to 2008, Marie was also the design and fashion director of Carrie Models International, where she quickly established a strong presence in Singapore’s luxury fashion, beauty, F&B, and interiors scenes. Her experience styling celebrities, politicians, and fortune 500 CEOs, as well as directing fashion campaigns for local and overseas brands, sets her apart from other professionals in this field.
A true professional who is not only versatile but talented in many areas. Marie has also hosted and organised events for fashion, interior design, movies, and more.
The combination of her media credentials and driving passion is matched by her business acumen. Her first venture was Marie Ng Advertising, Events & PR in the early 2000s. Her responsibilities included implementing PR and marketing campaigns for a variety of national and international clients. In 2010, the establishment began taking on eco-vegan accounts under the name Alexander & Alexandria. Alexander PR Group acquired its current name in 2015 due to a growth in clientele across industries and an increased demand for services in digital marketing, advertising, public relations, events, and publishing.
Marie’s commitment shines through in every project handled by APR, which continues to grow steadily through Fortune 500 clients, global brands, and top celebrities. Known as a hands-on and passionate leader, she ensures the Alexander PR Group is focused on creative ideas and a strategic outlook.
Fewer than 5% of people in the world are Pisceans, such as Marie Alexander. According to Myers-Briggs, she is an ENFJ-A, one of the 16 personality types. The ENFJ type is one of the rarest of sixteen types and makes up only about 2-3% of the population. Her warmth, engaging personalities, charisma, and talkativeness are typical of ENFJs. ENFJ-A, states in google that its the most powerful personality type and being the strongest “people person”, they are naturally social kings and queens.
The final sign of the zodiac, Marie possesses traits from all 12 signs of the zodiac, making her an expert at establishing business relationships and dealing with people. With empathy, kindness, logic, precision, and meticulousness, she has guided numerous brands to success.